Locavore – a term used to mean individuals who are interested in food that is locally grown in home gardens or local commercial groups.
Long before it first appeared in the 2007 Oxford American Dictionary, the word “locavore” was defined by the Italian sensibility for eating food from local producers. Their parents, grandparents, great grandparents and generations of ancestors knew that eating fresh food, locally grown was not only good for the body but good for the land. Sustainability was an inherent part of their culture and eco-consciousness was common sense. The oil from the olive, the wine from the grape, the tomatoes from the vine are at their best when the land is nurtured and cared for. From the land to the artisan’s hand controls the quality and authenticity of the product both of which are very important to Italians.
Buying food at the local market grown in the surrounding area is still a part of the Italian lifestyle. Italians truly value food and its preparation. They value the traditions and diversity of food based on the geography of the land and the cultural traditions of the region. It didn’t take a politically correct word, an underground movement or a celebrity chef to make them realize the importance of caring about the food they eat and where it’s grown.